Comments on: Sometimes boring is just good enough

By: Clarita Rehmann

Clarita Rehmann — Wed, 08 Jun 2011 13:41:42 +0000

Hello there! This is my 1st comment here so I just wanted to give a quick shout out and tell you I truly enjoy reading through your posts. Can you suggest any other blogs/websites/forums that deal with the same subjects? Thank you so much!

By: Dash Sentence

Dash Sentence — Thu, 23 Jul 2009 21:47:55 +0000

The Camry is bigger, and Americans want bigger cars.

By: Jorge Lazaro Diaz

Jorge Lazaro Diaz — Wed, 15 Jul 2009 19:12:58 +0000

I think the point your make is an important one. You have to answer the question, “What does your market want?” If the Camry buyers truly want reliability over flash and sex appeal, the Nissan approach is advertising the visual arts to the blind.

I’m focused on helping job seekers and good messaging is so critical so you appeal to the employers that are searching specifically for you and those that can make use of your transferable skills. Take a look at a job seeker personal messaging article I’ve written at http://www.CareerJockey.org/pocket-resume-mentality/ which covers a similar topic to help job seekers.

By: Charles Miller

Charles Miller — Sun, 12 Jul 2009 00:12:58 +0000

I think the point is that the average consumer (key: the word ‘average’) wants a trouble-free ride with a superlative repair record – no hand-holding. They are willing to pay [sticker price] for this, even if it means less “fun.” The good enough issue is not so applicable here, I think.

Now if Altima had the reliability/repair record of the Camry and was also more fun, we’d have a discussion.

(BTW, I thnk it’s “boring and reliable ARE just good enough”

By: Tyler Wood

Tyler Wood — Sat, 11 Jul 2009 15:09:22 +0000

I think reliability is what they are go for more than the boring aspect. Peace of mind is priceless.