Photo Credits: jared
If you are an independent professional who has embraced blogging for marketing, you’ve probably asked yourself these three questions:

Should I write long or short posts?
Should I write only original content or can I write about somebody else’s content?
Should I post daily? Weekly? Monthly?

Long vs. Short Copy
While some pundits argue in favor of writing […]

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Photo Credits: tedkerwin
You Can’t Ignore Search Engine Traffic

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With all the hype around social media it is easy to overlook the potential of search engines to deliver targeted traffic. Search engines are probably the best source of targeted traffic and, as such, they should not be ignored.
While social media sites like Stumbleupon or […]

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Darren Rowse, publisher of the wildly successful Problogger blog, has recently written a book . Problogger is all about making money online, has 45,000+ subscribers and features more than 4,000 posts. Probably most of the content in the book can be found by reading and digging deep into the blog (a real treasure […]

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Photo Credits: Stephen Witherden
Last Monday I traveled overseas and, while at the airport in Miami, I observed the behavior of two people working there. One was a food stand attendant and the other one a security agent for the TSA (Transportation Security Administration).
The food stand attendant was taking a personal phone call while serving […]

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Photo Credits: yananine
You can see it everywhere these days: from the entry level car with the performance engine, premium sound system and power everything, to the neighborhood restaurant serving food fit for an upscale bistro, to the local grocer projecting itself as a destination for wine connoisseurs.
The path that Target beat years ago by offering […]

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