Comments on: Ten Essential Tools You’ll Need to Launch a Blog

By: Cirila

Cirila — Mon, 27 Oct 2008 13:49:13 +0000

Good words.

By: Mario Sanchez

Mario Sanchez — Sat, 26 Apr 2008 01:57:27 +0000

@SK
I created the buttons with HTML that I then plugged into the Wordpress template. If you want I can email you the code (let me know). I also tweaked the standard Feedburner email subscription form by changing the size of the box and the font size.

By: SK

SK — Fri, 25 Apr 2008 18:16:24 +0000

I like your social media buttons – do you use a plugin for those?

Also for your Feedburner email form, did you customize the look yourself? I think FB only provides one option and it’s kinda clunky.

Thanks!

By: Mediation marketing resources, april 2008 » Mediator Tech

Mediation marketing resources, april 2008 » Mediator Tech — Sun, 13 Apr 2008 15:09:29 +0000

[...] your mediation marketing strategy? Marion Sanchez of Shoestring Branding has a terrific post on the Ten Essential Tools You’ll Need to Launch a Blog. I use almost all the same tools Mario does and can vouch for their [...]

By: Jessie Paul

Jessie Paul — Sat, 12 Apr 2008 12:42:43 +0000

blogs don’t cost a great deal of money, but they do take a lot of effort in terms of creating good content and driving traffic to them…and time is money

By: “Targetizing” Your Business

“Targetizing” Your Business — Thu, 03 Apr 2008 17:39:45 +0000

[...] we have the chance to establish a very different kind of relationship. Encourage openness, have a blog and acknowledge your readers’ comments, answer your own email, welcome feedback and let your [...]

By: Get you own damn blog! (from the GSH archives) « Advice for small salons

Get you own damn blog! (from the GSH archives) « Advice for small salons — Mon, 31 Mar 2008 17:40:12 +0000

[...] Here is an article from ShoeString Branding with all the details of setting up a self-hosted blog. [...]

By: The Cost Of Designing The Nike Swoosh » client k

The Cost Of Designing The Nike Swoosh » client k — Sun, 30 Mar 2008 10:00:37 +0000

[...] a logo is important, it is a visual representation of your brand, but the cost does not have to break the budget. The Nike swoosh was created for $35 ($184 in today’s dollars) by a student [...]

By: Mario Sanchez

Mario Sanchez — Mon, 24 Mar 2008 01:22:17 +0000

@JWo: I am not advocating to spend $25 for a logo. I’m just saying that I was able to do mine for that amount (because I already had the idea for the logo in my head).

I don’t believe that there is a specific amount of money you need to spend before you can call a logo “good”. You can pay $1,000 and still end up with a bad logo.

You make a good point about other considerations, like the need to have different versions and resolutions of your logo, so you can print it in business cards, brochures, etc. You’ll likely have to pay for those separately.

By: JWo

JWo — Sun, 23 Mar 2008 01:29:06 +0000

You say don’t skimp on your logo yet, you advocate a logo for $25…even $399 is cheap! It also doesn’t take in consideration your printing for professional business cards, stationery, etc.

I think you miss the point of not skimping. You want a logo that will work for you – help customer identify you, work in various applications. Winning awards is not the real purpose, is it?
Just my $.02