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	<title>Comments on: Book Review: Meatball Sundae</title>
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	<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/</link>
	<description>Branding for Entrepreneurs</description>
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		<title>By: Seth Godin Fan</title>
		<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/comment-page-1/#comment-4900</link>
		<dc:creator>Seth Godin Fan</dc:creator>
		<pubDate>Wed, 07 Jan 2009 07:28:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/#comment-4900</guid>
		<description>I can&#039;t ignore that in his book &quot;&lt;a href=&quot;http://www.famouspal.com/book.php?is=1591841003&quot; rel=&quot;nofollow&quot;&gt;&quot;All Marketers Are Liars&quot;&lt;/a&gt;, &lt;a&gt;Seth Godin&lt;/a&gt; mentioned a number of books that he recommended to read.

Book recommendation website:
&lt;a href=&quot;http://www.famouspal.com/pal.php?node=14&quot; rel=&quot;nofollow&quot;&gt;FamousPal - Book recommendation by Seth Godin, Marketing expert&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>I can&#8217;t ignore that in his book &#8220;<a href="http://www.famouspal.com/book.php?is=1591841003" rel="nofollow">&#8220;All Marketers Are Liars&#8221;</a>, <a>Seth Godin</a> mentioned a number of books that he recommended to read.</p>
<p>Book recommendation website:<br />
<a href="http://www.famouspal.com/pal.php?node=14" rel="nofollow">FamousPal &#8211; Book recommendation by Seth Godin, Marketing expert</a></p>
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		<title>By: How to Handle Customer E-mail</title>
		<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/comment-page-1/#comment-1940</link>
		<dc:creator>How to Handle Customer E-mail</dc:creator>
		<pubDate>Wed, 21 May 2008 03:11:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/#comment-1940</guid>
		<description>[...] Seth Godin’s latest book has a lengthy section on the value of direct email communication with customers. This is pretty much what he says: Every organization now has the ability (and probably the responsibility) to deal directly with the world. With customers, with prospects and with those impacted by their actions. No middlemen. This direct connection is an asset or a risk, depending on how you look at it. [...]</description>
		<content:encoded><![CDATA[<p>[...] Seth Godin’s latest book has a lengthy section on the value of direct email communication with customers. This is pretty much what he says: Every organization now has the ability (and probably the responsibility) to deal directly with the world. With customers, with prospects and with those impacted by their actions. No middlemen. This direct connection is an asset or a risk, depending on how you look at it. [...]</p>
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		<title>By: Internet Marketer Moment Of Zen Video&#8230; &#124; The Future Buzz</title>
		<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/comment-page-1/#comment-634</link>
		<dc:creator>Internet Marketer Moment Of Zen Video&#8230; &#124; The Future Buzz</dc:creator>
		<pubDate>Sun, 09 Mar 2008 05:26:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/#comment-634</guid>
		<description>[...] here is a fantastic review of Meatball Sundae - I&#8217;d write my own review but the one from ShoeStringBranding is so spot [...]</description>
		<content:encoded><![CDATA[<p>[...] here is a fantastic review of Meatball Sundae &#8211; I&#8217;d write my own review but the one from ShoeStringBranding is so spot [...]</p>
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		<title>By: Sabine Pyrchalla</title>
		<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/comment-page-1/#comment-420</link>
		<dc:creator>Sabine Pyrchalla</dc:creator>
		<pubDate>Sun, 24 Feb 2008 19:42:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/#comment-420</guid>
		<description>Hello Mario,

Thanks for the great review! I like Seth Godin&#039;s books. They always give you something to think about - outside the box! 

Which I think is really the bottom line of the &quot;new marketing&quot; mantra - don&#039;t be stuck to the traditional, look at it differently, outside the box. 

Sabine</description>
		<content:encoded><![CDATA[<p>Hello Mario,</p>
<p>Thanks for the great review! I like Seth Godin&#8217;s books. They always give you something to think about &#8211; outside the box! </p>
<p>Which I think is really the bottom line of the &#8220;new marketing&#8221; mantra &#8211; don&#8217;t be stuck to the traditional, look at it differently, outside the box. </p>
<p>Sabine</p>
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	<item>
		<title>By: Mario</title>
		<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/comment-page-1/#comment-360</link>
		<dc:creator>Mario</dc:creator>
		<pubDate>Wed, 20 Feb 2008 18:29:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/#comment-360</guid>
		<description>Hi Adam:

Thanks for stopping by. I really liked the book, since it is very relevant to todays marketing environment. It would be great if Seth decides to frame his future books around some of the fourteen trends he mentions. I’m sure he’ll have some good, actionable insights.

By the way, I really enjoy your blog!</description>
		<content:encoded><![CDATA[<p>Hi Adam:</p>
<p>Thanks for stopping by. I really liked the book, since it is very relevant to todays marketing environment. It would be great if Seth decides to frame his future books around some of the fourteen trends he mentions. I’m sure he’ll have some good, actionable insights.</p>
<p>By the way, I really enjoy your blog!</p>
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	<item>
		<title>By: Adam</title>
		<link>http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/comment-page-1/#comment-355</link>
		<dc:creator>Adam</dc:creator>
		<pubDate>Wed, 20 Feb 2008 15:13:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.shoestringbranding.com/2008/02/19/meatball-sundae-review/#comment-355</guid>
		<description>Hey Mario,

Thanks for the review - I had really been meaning to get this one, as I love Seth&#039;s writing and have read most of his other books.  Even read the few parts he posted on Squidoo already.

This was the final straw, great review - I&#039;m getting it today!</description>
		<content:encoded><![CDATA[<p>Hey Mario,</p>
<p>Thanks for the review &#8211; I had really been meaning to get this one, as I love Seth&#8217;s writing and have read most of his other books.  Even read the few parts he posted on Squidoo already.</p>
<p>This was the final straw, great review &#8211; I&#8217;m getting it today!</p>
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