Comments on: Customer Touch Points Online: How to Manage them for Brand Consistency

By: Your Google Profile May Soon Be in the Search Engines

Your Google Profile May Soon Be in the Search Engines — Tue, 21 Oct 2008 03:00:33 +0000

[...] However, the icing on the cake may be this: a few days ago, reliable Google watchers detected that Google is now letting search engines index members’ profiles. What this means is that your Google profile may soon appear in the search engines results pages, giving your personal brand yet one more touchpoint. [...]

By: Beyond the logo: avatars and favicons in social media

Beyond the logo: avatars and favicons in social media — Wed, 06 Feb 2008 03:17:34 +0000

[...] and favicons are two very important branding elements common on the web and social media. Used properly they will make your blogs and social media [...]

By: How Feature Creep Can Hurt Your Brand

How Feature Creep Can Hurt Your Brand — Fri, 04 Jan 2008 22:44:09 +0000

[...] Think about this next time you are tempted to change or add more features to your product, your services, your website, you blog, your e-commerce site or any other customer touch point. [...]

By: Are Social Media Taking Over Your Life?

Are Social Media Taking Over Your Life? — Fri, 07 Dec 2007 00:23:22 +0000

[...] How to Manage Online Customer Touch Points [...]

By: Chris Bennett

Chris Bennett — Mon, 03 Dec 2007 15:46:01 +0000

Great article, I totally agree you should brand everything possible as to always pound your name and image into those being exposed to your company.

By: Mike Blaney

Mike Blaney — Sun, 18 Nov 2007 22:05:32 +0000

This is the most thorough article I have read on branding touch points. One are we can help is with email branding. We offer an email stationery product that gives you far more impact than an Outlook signature including live links back to your website. I have trouble understanding why so few people take advantage of the opportunity to make a positive impression with every email.